Customer Service- Just Give a Refund or Ask Questions? (6/22/2017)
Is it better for a store to have a "no questions asked" "100% refund" policy or is it better if the store staff works with the customer to solve his issue? Sure, some customers may be upset about finding an issue with a product and they may not want to talk about it, but in general, I think most customers would rather have a product that works to their satisfaction instead of getting their money back.
Should DAZ or other content creators use DRM? (1/30/2016)
DRM (short for Digital Rights Management) is a way for content creators to protect their creations from people who would share it or illegally redistribute it. But is this a good idea for DAZ and other content creators?
Why Merchants Should Think Twice About Selling Exclusively (1/29/2015)
If you're a content creator looking for a site to sell your products on, you'll quickly see that some sites seem to offer better deals if you list your product exclusively with them. You might be tempted by a 10% to 15% increase in commission if you sell exclusively, or conversely, a 10% to 15% reduction in commission if you list your product as non-exclusive. Obviously getting a larger commission and making more money should be your goal whenever you sell products, but is it really a good idea to sell exclusively at one site only?
Advice for Digital Artists: Always Have a Contract (1/19/2015)
In the world of digital artist community, people work on trust. Usually, this is a good thing since we need to trust that the person doing the work will finish the project and that the person paying for the work will actually pay. However, there are times when the trust gets broken because one person expects something that the other didn't. For this reason, I recommend everyone have a contract.
Why I Think $0 Products Are A Bad Idea (12/5/2014)
The idea behind $0 products is that people can get something for free to taste or sample the quality of the product. However things are much different for digital products. Read on to find out why...
How to Save (Almost) Any Image From a Website Using Firefox (11/28/2014)
Price Versus Quality 2: Does Lowering The Price Of An Item Increase Customer Support? (10/25/2014)
Basically, it's the theory that as you raise your price, only "experts" will buy your product, the "simple" customers start to get weeded out, and the "simple" tech support calls stop coming in. This may sound elitist, but what clientèle do you want: the "dirt cheap" crowd or the "willing to pay a little more for a quality product" crowd... keeping in mind that the "want it cheap" crowd may actually cost you more in technical support or other areas.
Customer service or why the customer isn’t always right (4/2/2014)
Since as long as I can remember, people have always said "the customer is always right". In theory, this meant that vendors and stores should do whatever it takes to make their customers happy. In reality, I believe this leads to abuses from customers who think they can get away with anything by simply repeating this phrase. Instead, I believe the correct phrase should be "the customer is king". This means the customer should get the best service possible and an apology when something goes wrong.
Working for Exposure: A Vendor’s Perspective (3/4/2014)
In the past month, I've seen a few artists talk about how they've received requests for projects but the person doing the requesting doesn't offer any compensation beyond "for the exposure" (meaning: do the job for free). Now, granted, there are plenty of times when exposure is good, such as donating artwork to a charitable cause or doing work for a professional organization that could help build your reputation. But most often, these requests come from hobbyists looking for people who will do work for free on their personal projects.
Some Common Digital-Model Myths Debunked (1/31/2014)
I've heard a lot of rumors and advice over the years about how to make models and artwork. Some of it is very good, but some of it is either completely wrong or the advice has been passed from one person to another in a "I heard from it from a guy who heard it from a guy who knew a guy who had a cousin who worked at ILM" type of way. I thought it would be fun to try to debunk some common myths.